top of page

Hi, I’m Neta-lee Artzi :)

Product Designer | Complex Systems |

Tel Aviv, IL

Background in Landscape Architecture.
Experienced in designing for B2B and SaaS environments, with a passion for building scalable design systems and solving deep-level user problems.

Claude Code
VS Code
Cursor
Figma
Figma AI
ChatGPT

CAPABILITIES

Design Skills

Ai

AI-Powered Tools

Experimenting with new tools and currently focused on
Figma Make & Claude Code via VS / Cursor.

Claude Code
VS Code
Figma Make

Complex Problem Solving

Taxonomies, navigation, content strategy, and IA for B2B products.

Enterprise IA
User Research
Journey Mapping

Data Visualization

Complex analytics, real-time dashboards, information density. Design systems, component libraries and prototypes.

Chart Design
Real-time Data
KPI Design
Component (5).png

Skyline Robotics

Lead Product Designer  |  B2B SaaS  |  2024 – 2026

One platform, three users who need different things. As the only designer, I designed Skyline's fleet monitoring platform from the ground up, including its design system. Cleaning company owners track what the fleet saves them, area managers follow every building in real time, and building managers get performance reports.

USER RESERACH
DATA VISUALIZATION
DESIGN SYSTEM
0 → 1 PRODUCT
B2B
SAAS
View Case Study
dashbors main.png

Stealth Startup

Freelance Product Designer - On-site | Early-Stage MVP | 2023

Defined and designed new features and pages based on what early customers needed, and redesigned the existing product, working closely with engineering on implementation.

COMPETITIVE ANALYSIS
SOLO DESIGNER
DEV TOOLS
B2B
SAAS
View Case Study
Image Placeholder.png

Space Court - Tennis Platform

Product Designer | Conceptual Case Study | 2022

Tennis partner matching and performance analytics platform. Designed end-to-end mobile experience combining skill-based matchmaking with location services and performance statistics. Visuals created in Midjourney.

MONITORING
DATA VISUALIZATION
DESIGN SYSTEM
B2C
View Case Study
1RL5731 copy.png

Nature Mom - Redesign

UX Designer | INFORMATION ARCHITECTURE | 2022

Information Architecture Restructuring & Design System Implementation. Transformed cluttered e-commerce experience into streamlined, user-centric B2B-style interface with improved navigation and conversion flows.

MONITORING
DATA VISUALIZATION
DESIGN SYSTEM
B2C

View Case Study

Let’s Talk

I’m ready to tackle the next complex design challenge, transforming intricate workflows into seamless, intuitive experiences that make user lives easier.

nnetalee@gmail.com

+972 508726662

GET IN TOUCH

bottom of page